Web Survey Bibliography
Relevance and research question: Cost pressures continue to necessitate switching single-mode designs, such as face-to-face (F2F), to inexpensive mixed-mode (MM) designs. This, however, involves the risk of finding different estimates in the MM and single-mode designs, if total survey error is affected by the redesign strategy. Differences in measurement and non-observation error are particularly relevant candidates for design differences in total error, also called measurement and selection effects (MEs and SEs). Knowledge about these effects is relevant to evaluate the usefulness of a MM redesign. We demonstrate the estimation of MEs and SEs for the case of the Dutch Crime Victimization Survey (CVS).
Methods and Data: We administered a split-ballot design, in which four independent samples (n=2,200 each) were drawn from the Dutch population register and assigned either to one of three sequential mixed-mode surveys (web, mail, and telephone, followed by F2F, respectively) or to a single-mode F2F condition, which served as benchmark. Additionally, the respondents to web, mail and telephone were approached a second time in F2F after four weeks. This step made available ‘within-subject’ estimates of MEs, which were exploited to disentangle MEs and SEs in the split-ballot design.
Results: Largest design differences in estimates were found for the mixed-mode mail-F2F design and, with smaller magnitude, also for web-F2F. The telephone-F2F survey showed mainly insignificant differences against the benchmark. In evaluating MEs and SEs, we found that MEs were the predominant cause of the differences between both, mail-F2F and web-F2F, and the benchmark, whereas SEs were generally very small. MEs and SEs were absent when comparing telephone-F2F against F2F.
Added Value: In the CVS case, the large MEs for the mail-F2F and web-F2F designs would require further redesign of questionnaires (e.g. by unimode strategies) to balance measurement error in mail and web towards F2F. Telephone-F2F yielded comparable estimates vis-à-vis the benchmark due to similar measurement error properties and could be implemented directly. The absence of SEs might suggest that the MM designs were successful in mitigating non-observation error differences between designs. More generally, our method could be used by other researchers to evaluate MM redesigns for other surveys.
Web survey bibliography - 2014 (234)
- The relationship between nonresponse strategies and measurement error; 2014; Malhotra, N., Miller, J. M., Wedeking, J.
- Nonresponse and measurement error in an online panel; 2014; Roberts, C., Allum, N., Sturgis, P.
- Estimating the effects of nonresponses in online panels through imputation; 2014; Zhang, W.
- An empirical test of the impact of smartphones on panel-based online data collection; 2014; Drewes, F.
- Professional respondents in nonprobability online panels; 2014; Hillygus, D. S., Jackson, N. M., Young, M.
- Informing panel members about study results; 2014; Scherpenzeel, A., Toepoel, V.
- Determinants of the starting rate and the completion rate in online panel studies; 2014; Goeritz, A.
- The untold story of multi-mode (online and mail) consumer panels; 2014; McCutcheon, A. L., Rao, K., Kaminska, O.
- Online panels and validity; 2014; Groenlund, K., Strandberg, K.
- Assessing representativeness of a probability-based online panel in Germany; 2014; Struminskaya, B., Kaczmirek, L., Schaurer, I., Bandilla, W.
- A critical review of studies investigating the quality of data obtained with online panels based on...; 2014; Callegaro, M., Villar, A., Yeager, D. S., Krosnick, J. A.
- Online panel research: History, concepts, applications and a look at the future; 2014; Callegaro, M., Baker, R., Bethlehem, J., Goeritz, A., Krosnick, J. A., Lavrakas, P. J.
- Motives for joining nonprobability online panels and their association with survey participation behavior...; 2014; Keusch, F., Batinic, B., Mayerhofer, W.
- Improving web survey quality; 2014; Steinmetz, S., Bianchi, S. M., Tijdens, K. G., Biffignandi, S.
- WebSM Study: Survey Software in 2014; 2014; Vehovar, V., Cehovin, G., Mocnik, A.
- Design and Implementation of an Online Questionnaire Tool; 2014; Schaniel, R.
- The Influence of the Answer Box Size on Item Nonresponse to Open-Ended Questions in a Web Survey; 2014; Zuell, C., Menold, N., Koerber, S.
- What are the Links in a Web Survey Among Response Time, Quality, and Auto-Evaluation of the Efforts...; 2014; Revilla, M., Ochoa, C.
- Does Age Matter? The Influence of Age on Response Rates in a Mixed-Mode Survey; 2014; Gigliotti, L. M., Dietsch, A.
- Does the Choice of Header Images influence Responses? Findings from a Web Survey on Students’...; 2014; Barth, A.
- Methods and systems for managing an online opinion survey service; 2014; Mcloughlin, M. H., Seton, N., Blesy, K.
- Comparison of the quality estimates in a mixed-mode and a unimode design: an experiment from the European...; 2014; Revilla, M.
- Forget gamification; try writing a humanized survey; 2014; Pettit, A.
- Using respondent tweets to fill in survey gaps; 2014; Murphy, J.
- Using Paradata to Predict and to Correct for Panel Attrition in a Web-based Panel Survey; 2014; Rossmann, J., Gummer, T.
- Targeting the bias – the impact of mass media attention on sample composition and representativeness...; 2014; Steinmetz, S., Oez, F., Tijdens, K. G.
- Offline Households in the German Internet Panel; 2014; Bossert, D., Holthausen, A., Krieger, U.
- Which fieldwork method for what target group? How to improve response rate and data quality; 2014; Wulfert, T., Woppmann, A.
- Exploring selection biases for developing countries - is the web a promising tool for data collection...; 2014; Tijdens, K. G., Steinmetz, S.
- Evaluating mixed-mode redesign strategies against benchmark surveys: the case of the Crime Victimization...; 2014; Klausch, L. T., Hox, J., Schouten, B.
- The quality of ego-centered social network data in web surveys: experiments with a visual elicitation...; 2014; Marcin, B., Matzat, U., Snijders, C.
- Switching the polarity of answer options within the questionnaire and using various numbering schemes...; 2014; Struminskaya, B., Schaurer, I., Bosnjak, M.
- Measuring the very long, fuzzy tail in the occupational distribution in web-surveys; 2014; Tijdens, K. G.
- Social Media and Surveys: Collaboration, Not Competition; 2014; Couper, M. P.
- Improving cheater detection in web-based randomized response using client-side paradata; 2014; Dombrowski, K., Becker, C.
- Interest Bias – An Extreme Form of Self-Selection?; 2014; Cape, P. J., Reichert, K.
- Online Qualitative Research – Personality Matters ; 2014; Tress, F., Doessel, C.
- Increasing data quality in online surveys 4.1; 2014; Hoeckel, H.
- Moving answers with the GyroScale: Using the mobile device’s gyroscope for market research purposes...; 2014; Luetters, H., Kraus, M., Westphal, D.
- The effectiveness of recruitment strategies on general practitioner's survey response rates - a...; 2014; Pit, S. W., Pyakurel, S., Vo, T.
- Respondent-Driven Sampling of Heterosexuals at Increased Risk of HIV Infection; 2014; Batra, P., Gray, S. C., Krishna, N., Prachand, N., Robinson, W. T., Wejnert, C.
- Two Are Better Than One: The Use of a Mixed-Mode Data Collection to Improve the Electoral Forecast; 2014; de Rada, V. D., Pasadas del Amo, S.
- Social desirability is the same in offline, online, and paper surveys: A meta-analysis; 2014; Dodou, D., de Winter J. C. F.
- The impact of contact effort on mode-specific selection and measurement bias; 2014; Schouten, B., van der Laan, J., Cobben, F.
- Recent Books and Journals in Public Opinion, Survey Methods, and Survey Statistics; 2014; Callegaro, M.
- User-Generated Online Health Content: A Survey of Internet Users in the United Kingdom; 2014; Ziebland, S., Valderas, J., Lupianiez-Villanueva, F., O'Neill, B.
- Confirmation Bias in Web-Based Search: A Randomized Online Study on the Effects of Expert Information...; 2014; Schweiger, S., Oeberst, A., Cress, U.
- Social Media and Online Survey: Tools for Knowledge Management in Health Research ; 2014; Merolli, M., Sanchez, F. J. M., Gray, K.
- Using Online Social Media for Recruitment of Human Immunodeficiency Virus-Positive Participants: A Cross...; 2014; Yuan, P., Bare, M. G., Johnson, M. O., Saberi, P.
- Mobile Technologies for Conducting, Augmenting and Potentially Replacing Surveys: Report of the AAPOR...; 2014; Link, M. W., Murphy, J., Schober, M. F., Buskirk, T. D., Childs, J. H., Tesfaye, C.